Boot Camp Marketing – Weekend With Sam Testimonial – Vaughn
Hi, guys. First of all, I was absolutely honored to be part of the lineup of the guys here this weekend. These guys are just absolutely killing it. These guys, I have been following for years and years and years and now, I got the opportunity to talk to them. Now, I got the opportunity to speak alongside with them.
But these guys, man, they’re unlike anything in the industry as far as events are concerned. They don’t hold anything back. And it’s not the same old repetitive stuff that you hear all the time and you’re like, you came away like, “Yeah, I know all that stuff. I know all that stuff.”
I’m Being Blackmailed
Recently I had a client tell me….
“Sam, I’m being blackmailed”
I am like WHAT?
“Yes, this lady said if I don’t do XYZ she’ll write a bad review on YELP.”
If that’s ever happened to you, I am sorry.
I know it has to me.
Here is some advice.
As someone who for years tried to please everyone, I strongly advise you to…..
Make a stand. And clearly explain them your policies and procedures.
Do not try to be everything to everybody and sure as hell DO NOT support this kind of “terrorism” and “threats”.
Fitness Marketing – Weekend With Sam Testimonial – Damien
Hey, how are you doing? Damien from Dublin in Ireland. And this is my second year going to a Weekend With Sam event. Like last year, Sam always makes it a big effort to be able to give a great event. He brings in good speakers and that he get trainers that are making transitions in their business.
So I think like for a lot of trainers in different areas in the business like this year, a little bit funny that they have – a lot of trainers are actually getting back into their business to focus on the grassroots, building their culture, building their core values, and actually making sure that they were delivering the results that they promise with you.
3 Lessons: An Open Letter to Fitness Professionals Everywhere
3 Lessons: An Open Letter to Fitness Professionals Everywhere
At the risk of sounding cynical and negative (neither of which is my nature), like me, you may have come to notice how incredibly divisive and jaded the world of Fitness can often be.
We argue over theory and methodology of training. Whose right, whose wrong and whose an idiot.
We haggle over naming rights, branding and who came up with what idea first.
We abhor ‘that guy’, detest ‘that girl’ and have a general disdain for ‘that group’.
All, I may add, stemming from a collection of people worldwide who claim to want to have a positive impact in people’s lives.
Far be it from me to claim either innocence or superiority on the matter, but when I found myself on the receiving end of some ‘social media’ bashing a few weeks back, I opted for a different approach…
… And these are the 3 lessons I learned…
Boot Camp Marketing – Weekend With Sam Testimonial – Leanne
This event was so amazing. I was here at the Weekend With Sam last year. And the reason that this year specifically stood up to me is because there was so much authenticity this time around. Everyone that was up there wasn’t afraid to not only talk about their successes but also admit their flaws and imperfections which I know we all struggle with. And it was really nice.
It was a breath of fresh air to not – if you hear people on stage just talking about how much money they are making and the cars that they are able to buy and the freedom and the lifestyle that they created but also, what went wrong and where it went wrong and being able to own up to that.
Fitness Marketing – Weekend With Sam Testimonial – Darren
Hey guys, Darren here. I’m from Maryland. First time coming to one of Sam’s events and all I can say is the information that I got was mind-blowing. And everything that I’ve learned, I’m going to apply straight away when I go back into my business. So if there’s any trainers out there that’s looking to improve their business and looking for more information, I highly invite anybody that wants to improve their business to come to one of Sam’s events.
Fitness Marketing – Weekend With Sam Testimonial – Armando
Hi, my name is Armando Cruz. And this is my second year coming to Sam’s event. I feel privileged that this is my second year actually of getting to speak at Sam’s event. And it never ceases to amaze me the amount – the different types of speakers that Sam brings from financial to marketing, internet marketing to brick and mortar.
Fitness Marketing – Weekend With Sam Testimonial – Steve
Everybody, Steve Long. And just had a great weekend here at Weekend With Sam. Just a stock lineup of some of the heaviest hitters in the industry, tons of great information, a really fun weekend, and I’ll definitely be back next year. Just a phenomenal overall weekend and I’m really glad I came in. And I highly recommend.
The Best Marketing Method
I am really baffled at times…
I hear so many so called “fitness marketing gurus” always talk about the latest marketing strategies but never once heard them talk about getting clients RESULTS.
Sure everyone got clients that got results.
And some don’t and just use generic “corporate boot camp” before and after pics.
Rant….
If you can’t demonstrate getting your own people in shape then you need to go to the tallest building in your town and hang yourself.
Best Way To Market, Retain and Get Referrals PERIOD
When your clients are not getting results it means that their hope is put off.
If their hopes are “on hold” clients tend to lose their emotional energy and motivation.
That’s when excuses start rolling in and attendance plummets.
Sooner or later they will withdraw and give up altogether.
Your job as a fitness professional is to create “seeds” of hope in your clients by keeping them to their commitments and doing whatever it takes to help them achieve their goals.