When your clients are not getting results it means that their hope is put off.
If their hopes are “on hold” clients tend to lose their emotional energy and motivation.
That’s when excuses start rolling in and attendance plummets.
Sooner or later they will withdraw and give up altogether.
Your job as a fitness professional is to create “seeds” of hope in your clients by keeping them to their commitments and doing whatever it takes to help them achieve their goals.
Commitments create vision.
As a fitness professional, if you fail to fulfill your clients goals in a timely manner, you’re deferring their hopes and dreams.
And when you do that, your clients lose energy and motivation.
Even worse, they lose their trust in you.
The consequences of deferring hope in others can even lead to the death of a relationship.
The best way to market, increase retention and get referrals is to
CREATE A VISION AND SET GOALS FOR YOUR CLIENTS AND THEN OVER DELIVER ON THEM.
Your boy Sam,
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