Story From The Trenches

Story From The Trenches

Hey Super Trainer… Sorry I have been absent from sending regular emails. As many of you all know, Super Trainer and consulting the fitness industry is my “hobby income”. I do it to give back to the industry, learn from others and “supplement my...
Black Friday Sale

Black Friday Sale

Hi AFF (awesome fit family) Hope you had a great Thanksgiving and getting ready for Christmas shopping. That means going out there and getting some good deals on merchandise. (I saw people on the news lined up to get Black Friday deals since Monday) Anyways, let me...
Profitable From Opening Day

Profitable From Opening Day

Hey Super Trainers…. When people open a business, they usually operate in the “red” for at least 6-18 months before they start making money. OUCH… I don’t know about you but as I got older my risk tolerance has tremendously diminished....
How To Stand Out

How To Stand Out

Hey Super Trainers….. By now you know that I preach against “blending in” In that spirit, I did something totally unusual at our facilities this year. (By the way we just opened up our 6th location. Took over UFC legend Dan Henderson’s old gym...
My “Ridiculous” New Project

My “Ridiculous” New Project

By now, some of you are probably tired of me preaching about topics such as…. “The fun factor in your business” “Creating the right CULTURE in your business” “Differentiating yourself from everyone else” “Your business...
The Side Effect of Success

The Side Effect of Success

I love America because America stands for something. America is truly the land of opportunity. If you can’t make it here then good luck making it anywhere else. But what I LOVE about America the most is that…. America doesn’t compromise on it’s...