Archive for May, 2011

FWD: From Joe Polish

FWD: From Joe Polish

Posted on 22. May, 2011 by .

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This is a video from Joe Polish. If you remember about a month ago I talked about how I happened to sit right next to one of the greatest business and marketing minds in the world Mr. Joe Polish. By the way Joe is hosting a live event and Dan Kennedy is also one of the speakers. Here are the details. www.ILoveMarketingEvent.com (Not an affiliate link) Myself and some of my other fitness colleagues are definitely going to be there. Apparently Joe is an avid reader of Super-Trainer because he saw the post and send me this video. [youtube hknV6zLDT38] I was really ecstatic that Mr. Joe Polish himself took the time to send me a video. What can we do to make our clients fee special. It doesn’t have to be expensive remember it’s the “thought that matters”. Here are a few things that you can do to wow your customers. It doesn’t cost a thing. NO EXCUSES 1) A hand written thank you card. 2) Post on their Facebook wall and compliment them and tell them that you’re proud of them. 3) Send them a random appreciation text message 4) Give them a sincere compliment when you see […]

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The Secret to Getting “Yes!”

The Secret to Getting “Yes!”

Posted on 22. May, 2011 by .

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The Secret to getting “Yes!” Let’s face it… We are always trying to get people to say “yes!” As children, we are constantly convincing our parents to let us do stuff… Does this sound familiar? •    Can I have Ice Cream? •    Can I go out? •    Can I use the car? Then we get older and we start asking questions like: •    Do you want to go out some time? •    Will you meet my family? •    Will you marry me? Now we are successful business owner and we a constantly asking out client to say “Yes!” So what is the secret… I bet if you knew this secret when you were younger, your parents would have let you do more, you would have had more dates, and business would have been more successful. The secret to getting “Yes!” is simple… Train you clients to say “yes.” Would you agree that people are creatures of habit? Of course we are. Before you ask a client to purchase a product or service, use this very simple, yet effective technique. Ask three questions that you know they are going to say “yes” to before you ask the big question. •    Are […]

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You Get Paid For Done

You Get Paid For Done

Posted on 21. May, 2011 by .

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This is a blog post by my boy Pat “Good Ole’ Boy” Rigsby. Pat is just one of those nice southern boys. He has always been more than willing to give a helping hand and as a matter of fact Pat and Tyler “Human Anatomy Chart”  English helped me pick out some equipment for my boot camp. Here is Pat, ************************************************************************************************* I first heard this phrase from my buddy Dax Moy and I’ve pretty much adopted it as a way of life. You get paid for done. How many projects have you started that you knew were sure winners that never got finished? How many ideas have you had that you knew would change the world? The bottom line is that none of that matters unless you see things through to the finish. I’ll give you a great example: When we initially dreamed up the idea of Athletic Revolution, we wanted to build a business model that would help good coaches and trainers enjoy successful, lucrative and rewarding careers training young athletes. But to do it right we had to create a franchise (a license wouldn’t be good enough) and we had to build it so that it served the […]

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905 SOLD!!!

905 SOLD!!!

Posted on 19. May, 2011 by .

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Groupon is a game changer. Just look at the picture below. We SOLD 905 Groupons BEFORE we ever opened our doors in Chicago. As a matter of fact our first day of camp is the 5/23/11. Let’s do the math for a second. That means that we generated 36K. We net 18K. We invested less than 10K. I don’t know of any other business in the world that can provide a positive cash flow BEFORE opening their doors. I don’t know what the H*** I was thinking a few years ago when I opened up an Anytime Fitness. Check this out 100K for the build out, 200K for the equipment, 14K per month rent, utilities, etc……….. It broke my bank. After nearly 2 years last month we still lost $1400. Bad business decision to open up a gym costing 400K with 16K per month overhead just to sell $29/month membership. Again what the H*** was I thinking. It’s much better to pay 2K in overhead and charge $197/month. NO BRAINER. I told my CPA to put that loss under “lessons learned”. OK, let’s do some numbers…….. Let’s be really conservative. 905 people come in and say we do a S**** […]

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Trainer Caught!!!

Trainer Caught!!!

Posted on 18. May, 2011 by .

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This is my boy Justin “Fast Money” Blum. We call him fast money because he can make money fast and boy can he spend it. He is always full of energy (that’s one of many reasons why he is so successful). He got caught peeing on my house because I wouldn’t give him a key. That’s messes up. If I am not mistaken his accomplice videoing this is none other than Jeff “Sherminator” Sherman. Another good friend and Super-Trainer contributor…….     All I got to say Justin “Fast Money” needs a tan bad. How you live in Vegas and are so white……. [youtube d4Gv6rVjMRo] ************************************************************************************************************************************************** Without further ado, Here is “Fast Money” Blum So this is the part where I tell you about me. My past, present and future. Well hold on to your pants cuz this is going to be some wild shi#…. ….Ok let go of your pants ( if u want), I am actually not that exciting J. However, I will say that I personally love being part of the BEST industry on this planet. The fact that I get to help people reach and crush their fitness goals on a daily basis, do it on […]

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