by 7Figure Sam | Aug 31, 2011 | 22 Fundamental Laws of Marketing
The Fitness Marketing law of exclusivity states two businesses cannot own the same word in the mind of their prospects. Trying to change this philosophy or your prospect’s mind will not work. I’ve mentioned this in the previous chapters; once your prospect’s mind is...
by 7Figure Sam | Aug 31, 2011 | Marketing Fitness
My man Christian “Hurricane” Aguirre knows a thing or two When it comes to Fitness Mobile Marketing. In this video he demonstrates how he can generate clients with the speed and immediacy of mobile marketing. If you own a fitness business I highly...
by 7Figure Sam | Aug 30, 2011 | 22 Fundamental Laws of Marketing
When you hear the name Fed Ex, what do you think? Overnight delivery? What about when someone mentions a chocolate bar? You think Hershey’s. These are two large companies who used the powerful Law of Focus by finding one word they own in the prospect’s mind. Neither...
by 7Figure Sam | Aug 30, 2011 | Marketing Fitness
I know we talk about systems a lot. The reason you hear the word systems so much is because every legit and mature business is ran by them, not by the owner. Systems are the secret to every successful business. Systems allow you to duplicate your business and make it...
by 7Figure Sam | Aug 29, 2011 | 22 Fundamental Laws of Marketing
Ma fitness business owners think the fitness marketing battle is between products and that in the long haul the best product will win. They preoccupy their research with finding facts and analyze it enough to ensure they will gain the prospect’s trust. Once they are...
