Archive for January, 2012

Improve Your Fitness Business Through Your Facebook Results

Improve Your Fitness Business Through Your Facebook Results

Posted on 25. Jan, 2012 by .

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But do you really know the amount of revenue you have generated from Facebook? Do you know how much you have already invested in the network? These are two very important questions you must have the answers to if you want successful results from Facebook and for your fitness business. Facebook is the number one social media platform used by marketers today. According to the Marketing Sherpa 2011 Social Marketing Benchmark Report, 84% of social marketers use Facebook in some way. To be a successful part of this 84% you need a way to measure results and analyze data to ensure a positive return on investment. Here are 7 steps to help you do this: Prior to measuring results you must ascertain your goals. Adopt goals that conform to Facebook and are relevant to your target audience. Ask yourself, if you want to gain awareness using Facebook or enhance current relationships with your customers? When you have defined your goals then choose a metric to capture your progress. Ask the question, “How will I measure my goals?” If increasing leads is your goal then track the number of generated leads, along with conversion rates and the total value. Next, be […]

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Supplement Sales For Trainers

Supplement Sales For Trainers

Posted on 24. Jan, 2012 by .

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Most trainers think that carrying supplements is a headache and you need to stock hundreds of items etc. This couldn’t be futther from truth. Adding Supplements to your Business can help your Business and your clients. Here is 3 reasons why you should be selling Supplements to your clients.   Bottom line we are in a service business and part of our service is delivering results. When your clients use the right supplements they will get better results period. Along with getting better results they will also get healthier. What more can you ask for? Lets take something as simple as quality fish oil (notice I said quality because not all fish oils are created equal). Benefits – Improved Fat Loss – Reduced Inflammation – Decrease in bad cholesterol – Improved Skin – Improved Brain Function Bottom line your clients are either taking fish oils already or they should be. Why not have them buy it from you?   Just like a membership most supplements are used on a monthly basis. Supplements are known as Replenishables. You use them you need to replenish. This means instant continuity. Your average client is buying something else from you, this is very important. […]

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Fitness Marketing Incest

Fitness Marketing Incest

Posted on 24. Jan, 2012 by .

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Read the Law of Hype Part 2 Hey, What’s up everybody? what’s up Super-Trainers? This is your boy, Sam from Super-Trainer.com. What’s going on? And, today what I wanna do is I want to talk to you about marketing incest. You know what marketing incest is? – Marketing incest is when everybody is doing the same thing. They’re watching each other, and there’s copying each others ads. So now, check this out. This is the two, right here in the Chino Hills area, there are two magazines. Okay, one of them is called the “Butterfield Stageline”. This is January 2012. Okay, another one is the “Westcoast Magazine”, and again if you look at here, it’s January 2012. Right? Okay, so once you turn the page I want to show you all these trainers’ ads that look exactly the same and say the same darn thing. So, check this out. So first one, we got this person’s ad, looks familiar. If you look at here, it says “Voted #1 Fitness Bootcamp in Chino Valley” Okay, so voted #1 fitness bootcamp in Chino Valley… by who? I’ve been living here for 12-15 years and everybody that has been living here, nobody has […]

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Leave a Legacy

Leave a Legacy

Posted on 23. Jan, 2012 by .

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I was honored to be a presenter at Sam Bakhtiar’s “Weekend with Sam” event that included industry leaders / gurus like Dax Moy, Pat Rigsby, John Spencer Ellis, Rocco Castellano, Curtis Mock, Chris McCombs, and rising stars such as Armando Cruz, Erik Rokeach, Carrie Kakuda & Alicia Steger (The Boot Camp Girls) and Brian Devlin. As I travel back from the event I’m reminded of the impact we have on others. Does a person who leaves a legacy of change, social and individual improvement, and self-challenge have to be larger than life? No. The person who leaves a legacy could be you, me, or the trainer down the street. Does each of us have the opportunity to leave a legacy that makes all the difference in the life of at least one individual? Yes, we do. The power we have to change people’s lives is much more real and much more than simply training people to exercise. That power is held in a smile, a nod, a gentle push, a kick in the butt, and a pat on the back, a simple “Let me show you. “And a shared” Well done. That is the power to propel and that power […]

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Fitness FRAUD ALERT – All Delivered Dirt

Fitness FRAUD ALERT – All Delivered Dirt

Posted on 23. Jan, 2012 by .

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Hey Sam, Jamie Plunkett here. I’m making a short video for you to tell you about the bad experience I had with “All Delivered”. To start it of I was recommended by it to “All Delivered” by the Bootcamp Guru. I think all you guys know who that guy is. I purchased 5,000 door hangers, those little paper door hangers that you know, you hang on door knobs outside people’s homes. I purchased 5,000 gift cards to stick to each and every door hanger. The paper door hangers that go on the door knobs cost me about 400 hundred bucks. The gift cards cost me fifteen hundred dollars and it cost me about two hundred bucks to get them all stuck together. So “All Delivered” they came into play, in September I hired them. When I first hired them I just signed this delivery agreement which has all kinds of crazy verbage and stuff basically stating that they can do whatever they want to do with your material, deliver it whenever they want, deliver it wherever they want, and all this other crazy stuff, but I was referred to them so I figured there’s no big deal, went ahead and […]

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