Fitness Marketing, Personal Trainer Marketing, Boot Camp Marketing

Update from Jersey at the Fast Track To Fitness Millions Marketing Event For Personal Trainers!

Posted on 30. May, 2009 by Kaiser.

Just got done with the second action-filled day at the FAST TRACK TO FITNESS MILLIONS event. Man, today was crazy but I’ll get to that later …

The first thing I’ve got say is how well run and polished this thing was – you’d hardly believe it was the first big event to be put on by fitness business experts Pat Rigsby, Nick Berry, and Jim Labadie.

And secondly, they attracted a tremendous crowd of nearly 300 personal trainers, bootcamp instructors, and fitness marketing entrepreneurs. It was a sharp bunch of heavy hitters looking to do serious damage in this industry.

Lastly, what stands out is the incredible line-up of speakers. The full gamut of topics on how exactly to succeed in fitness today (not 20 years ago) was covered from top to bottom.

The best part, for me was getting to meet up with all of the other industry people. We’re spread out all over the country, so these events are really the only time for all of us to meet face-to-face – that’s what makes them so fantastic.

Here are some pics of a few of the people I hung out with over the weekend:

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3,000,000 Exercise Balls Recalled: Where’s a Top-Level Trainer When You Need One!?!?

Posted on 28. May, 2009 by 7Figure Sam.

It’s about time someone put a stop to the madness. I’m talking about recall of 3,000,000 fitness balls.

The truth is, this piece of “equipment” can be extremely dangerous if it falls into the wrong hands. It doesn’t take a CSCS to tell you that anything involving a barbell, one or more 45 plates, and a stability ball is probably not a good idea.

Thanks to BiasTraining from the Super-Trainer personal training forum for this picture – and here are some of the responses:

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Design Service Is a Hit!

Posted on 26. May, 2009 by Kaiser.

Well it’s official – the Super-Trainer Design Service is a huge hit!

So far, every trainer that’s purchased one or more designs has been amazed at how professional and attractive their logos and website headers look. A lot of trainers are even coming back with more orders for Ebook covers and custom labels, which have turned out great as well.

I’m starting to get a flood of orders coming in, and I’m not sure how long I’ll be offering this service at such a cheap price, so if you’re looking to get this part of your business handled right away, then head over to fitness design services page and get your order in.

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HOW DO I SIGN-UP MORE PERSONAL TRAINING CLIENTS?!?! Here’s The Answer (plus an offer you won’t want to miss) …

Posted on 24. May, 2009 by Kaiser.

“People get caught up in wonderful, eye-catching pitches, but they don’t do enough to close the deal. It’s no good if you don’t make the sale. Even if your foot is in the door or you bring someone into a conference room, you don’t win the deal unless you actually get them to sign on the dotted line.”

Donald Trump

Say what you want about the Donald, but in business, it all comes down to one thing: closing the deal.

And if you view your Personal Training as your business, then it comes down to the same thing for you too.

Whether you know it or not, there are actually proven systems you can use to close nearly every singl client that crosses your path, and do it for the biggest money training packages possible.

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TALKING ABOUT BIG MONEY IN FITNESS WITH PAT RIGSBY!!! Listen to Pat explain what went into making his “MILLIONS” (full audio interview) …

Posted on 23. May, 2009 by Kaiser.

I talked recently to one of the coolest guys in the fitness industry, good ol’ boy Pat Rigsby.

Pat’s one of the top fitness business leaders, with a hand in so many diverse projects that it’s hard to keep up. The work he does impacts a huge number of fitness professional in some way every day.

Me and Pat got on the phone about his new FAST TRACK TO FITNESS MILLIONS event, being held in New Jersey next weekend. If you are anywhere on the east coast, I highly encourage you to check it out.

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PERSONAL FITNESS PROFESSIONAL (fit-pro) MAGAZINE GETS TAKEN OVER BY SUPER-TRAINER!!!

Posted on 21. May, 2009 by Kaiser.

I just visited the Fit-Pro Magazine site and was shocked by what I saw - they have my picture plastered all over the place!

Haha! I’m not complaining – I love those guys and gals over there, including managing editor John Thompson, Josh Vogt in the ad department, and the lady running it all, Shelby Murphy …

Besides my picture being all over the place, they also have a new, highly motivational video by Shelby. Shelby really gets what we’ve been talking about from the beginning on this blog – about how a fitness career is a vehicle for our own personal growth and fulfillment. Here’s the video (notice the broad, important issues she touches on):

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How I Started An Even BIGGER Movement: Trainers Now Hustling Worldwide …

Posted on 21. May, 2009 by Kaiser.

I’m happy to say a lot of trainers worldwide have started getting really active in the personal training business because of me … They’ve seen a goofy young guy like them using the web to spread a message – it’s made them very entrepreneurial … One such guy is my buddy Eirik, out in Norway.  Eirik’s a real hustler (ie an action taker) – he’s bought everything I’ve put out, and it’s helped him get his training business established – now he’s looking to expand the reach of his business. An unfortunate limiting step in putting out any new product or service however is having some strong designs representing you.  It’s human nature, that we judge books by their covers. I talked about how Eirik was getting jerked with his fitness marketing design costs in a previous post – now he’s getting quality stuff from my guys for next to nothing. In this post you’re seeing some of the designs he’s got from my team so far – they’re pretty outstanding if I don’t say so myself! If you want to check out the DESIGN service just click this link.  A word of warning – the page only works on [...]

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CONTINUITY SUMMIT RECAP: Another Transformational Event By Ryan Lee

Posted on 18. May, 2009 by Kaiser.

Ok so here’s the deal – I’m sitting here in the lobby of the Hilton in Stamford Connecticut, after all of the madness that was THE CONTINUITY SUMMIT – I’m pecking away on the computer at a few things I wanted to implement tonight – the event ended earlier today, and I decided to stay an extra night at the hotel, to kind of decompress and sort through all of my notes, etc. Doug is passed out on the couch – we’ve gone through a few straight 16 hour days of learning, net-working, and tom-foolery, and it’s nearly 2AM right now, so he’s got a right to be beat – We just went through another impromptu “session” with another of the many millionaire and deci-millionaire entrepreneurs we’ve hung with and talked to over the course of this long weekend – The dinners, drinks, and hallway sessions were just as valuable as anything we learned on stage, which is pretty incredible because this event had one of the best line-ups I’ve seen anywhere – I was the only idiot taking notes over Patron shots and dinner at PF Cheng’s – I also made a ton of new friends, both with people [...]

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Day 1 of The Continuity Summit – Talking With the Movers and Shakers In Fitness Marketing, Plus A Special Treat

Posted on 15. May, 2009 by 7Figure Sam.

This event is absolutely nuts! I’m having a blast hanging out with Kaiser and helping Ryan out with the event. Everyone here is extremely nice – I almost feel like a VIP like I’m fitting in already, which is kind of crazy.. It’s very hard to consider this weekend work in the traditional sense, but since there’s money involved, I guess you’d have to call it that. Anyway, here are a few more video updates – With the videos, we’re trying to get you the more exclusive, behind-the-scenes type of stuff so that you can get a true feel for what actually goes on in these events during the times between speakers (which I’ve learned is actually the most valuable time). Check out the footage below.. Here’s Joel Marion, who’s brining back the e-book as a way to make serious money in fitness: Alex Moroko talks about how anyone in fitness can easily make a product: You’re in for a special treat with Kaiser and world famous author Mark Victor Hanson. (Watch Mark punk Kaiser at the end!) We met this 20 year old genius marketer at the bar Friday night – hilarious: And this was only Friday!

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Marketing Fitness Online – Talking Shop with Ryan Lee

Posted on 15. May, 2009 by 7Figure Sam.

We’ve been here less than a day and already have a special treat for you. Enjoy! And you may want to check out Kaiser’s YouTube channel for some of the less formal (goofing off) video clips that won’t make it to the blog. www.YouTube.com/kserajuddin

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Hitting The Road to Ryan Lee’s Event in Stamford

Posted on 14. May, 2009 by 7Figure Sam.

Here’s a little video update from our trip from Queens to Stamford: We’ll be sure to keep you updated as the weekend rolls on so keep your eyes on the blog!

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Getting Ready to KILL IT at the Continuity Summit!

Posted on 13. May, 2009 by 7Figure Sam.

This is crazy. Just eleven months ago, I remember sitting in my apartment a month and a half into my first personal training job when I stumbled across this blog for the first time. Now, here I am less than a year later – I’ve dumped the gym (thanks Kaiser), moved back to the South, have already attended a big industry conference in LA at Bedros’ Event, and I have shaken hands and exchanged phone calls and e-mails with many of the current and future heavy hitters in the fitness industry. And now in the same month, I’ll be helping out behind the scenes at Ryan Lee’s event in Stamford, Connecticut at The Continuity Summit. Like I said, crazy.. Because of Ryan’s background, there’s sure to be a lot of other fitness business owners there.  Even one of the speakers, nutrition expert and creator of Warp Speed Fat Loss,  Mike Roussell will be in attendance, representing the fitness industry as a social media expert.  Goes to show you, there’s room to get involved online – even if you see yourself as more of an old school type of trainer. From what I understand, this whole event is going to be [...]

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