Archive for May, 2013

Putting Repel Marketing To Work For Your Business

Putting Repel Marketing To Work For Your Business

Posted on 28. May, 2013 by .

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Many physical trainers are skeptical about the concept of repel marketing and how it works where business is concerned. While many fitness professionals are determined to attract as many prospects as possible for their business, they must avoid unintentionally attracting undesirable prospects. To some, it may sound counter-intuitive to repel certain types of people, but it is necessary to adopt this practice in order to thrive. What is the foundation of repel marketing? Repel marketing in the wellness industry is about making sure that the best clients are attracted through proper messaging. If done correctly, it will weed out the general inquiries. It should remove the need for screening and eliminate the practice of scoring leads for fitness marketing professionals. Should a business consider repel marketing? There are some signs a fitness trainer or marketer can look for to determine whether or not their messaging is doing the repelling aspect of marketing effectively. The first indicator of a poorly constructed message is the amount of time invested in scoring leads. If one has to devote a lot of time to scoring leads and vetting inquiries, it may be time to tweak the messaging. The second indicator would be the effort […]

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No Matter What You Do, Be Yourself

No Matter What You Do, Be Yourself

Posted on 27. May, 2013 by .

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Just because ‘That’ well-known Fitness Professional does it, doesn’t mean you have to. Just because ‘That’ sage business expert says so, doesn’t make it sound advice for you. In my 16 year career, I admit to growing tired at times of the bickering, bantering and divisiveness that seemed to occur daily within this industry. Be you. Always…. What does authentic voice mean? What does finding your authentic self look like? I suppose you can see it from this perspective… The purpose of life is most certainly an appraisal made on an individual perspective. Naturally, I do not believe I hold the power to tell you what the purpose of your life is, just as much as you don’t wield the authority to explain mine to me.

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Are Your Reaching Your Clients at Their Level?

Are Your Reaching Your Clients at Their Level?

Posted on 21. May, 2013 by .

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It’s hot outside, you have a million things to do, and you are stressed out due to work. Despite all the setbacks, you walk through the doors of your sanctuary and you begin picking up the iron, laying down all your outside troubles. You start pumping out reps, and reps turn into sets. Blood is pumping to the muscles and it feels good! After your workout session, you walk out knowing you’ll be there tomorrow, and your sanctuary awaits.

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Fitness Marketing – Weekend With Sam Testimonial – Justin Devonshire

Fitness Marketing – Weekend With Sam Testimonial – Justin Devonshire

Posted on 13. May, 2013 by .

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All right guys, Justin Devonshire here. I’ve come 7,000 miles, 30 hours trip to get here. And after the lineup this weekend, I would have done double that. It was still worth it. Not only the education that you got but just the inspiration from this event, mind-blowing.

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Boot Camp Marketing – Weekend With Sam Testimonial – Brandon Efosa Oshodin

Boot Camp Marketing – Weekend With Sam Testimonial – Brandon Efosa Oshodin

Posted on 10. May, 2013 by .

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What’s up, everybody? Just left the Weekend With Sam. One of the best events I ever had. I learned so much. I learned a way more about marketing than I would ever learned on my own probably within the ten years. I came at the last minute. Just found out about yesterday. I’m completely just emptied out my account and fly out here. I lost my bags. Checking in at the hotel at the last minute so everything was high price.

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