Archive for October, 2011

5 Crucial Steps to Success in Corporate Fitness Programs

5 Crucial Steps to Success in Corporate Fitness Programs

Posted on 04. Oct, 2011 by .

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Below is the exact document I use when recruiting new business clients for my corporate wellness business.  Read each one carefully so you will be prepared when the opportunity presents itself.  With these five steps, you’ll be able to help businesses understand what they need to implement a successful corporate wellness program.  It all starts with you. Human nature is to follow by example. Any program your company introduces is only as effective as the endorsement, value, and goals that top level management places in it. It is even more imperative when we are talking about lifestyle changes. That is the bottom line we are discussing. This step is so crucial that our staff at AYC Health & Fitness provides the CEO with the motivation and tools necessary to be active in supporting their corporate fitness and nutrition initiatives. We maintain a working relationship with top management throughout the program with updated progress reports and evaluations. Lifestyle changes can be difficult for many people to make. There is a flow of readiness-to change in human nature. We will work with you and your employees to go with this flow to achieve the necessary changes that will facilitate the repair and […]

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How to get new prospects

How to get new prospects

Posted on 03. Oct, 2011 by .

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  Hey, the Boot Camp Girls here…   We hope you’re killing it your boot camps right now!   Back-to-school time is the perfect opportunity to run challenges or body transformation contests in your camps to generate leads and re-activate past clients.   We’re both starting September off with over 25 new prospects and it’s only September 3rd!   We are confident we will retain a good majority of them through the systems we have in place, kick-ass boot camp workouts, and relationship building techniques we use.    Once you’ve got the systems in place and running smoothly, it’s just a matter of getting new people in through the door.     1.     Run 21-day and 6-week body transformation contest and challenges for lead generation.   2.     Re-activation special to past clients – they are over the summer gain!   3.     Run Specialty Clinics – Ex. kettlebell workshop – TRX workshop -Run Clinic – Nutrition have something once a month or one every Saturday of the month.   4.     Have a gap in between your boot camp sessions time? Add a HardCORE Abs Class -30-minutes.   5.     FREE Holiday Boot camps! HUGE success for us. If you don’t want to […]

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Getting More Done

Getting More Done

Posted on 02. Oct, 2011 by .

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At least once a week someone inquires about how I juggle the various projects that I have going on. I get this question a lot and it usually makes me laugh. I know a lot of people more organized than myself. I look at them and think how cool it would be to have all the neat, color-coded tabs for everything and for the desktop of my computer not to look like a disaster area. But what I’m figuring out is that there are a lot of people just like me that want to get things done but may not have the perfect filing system. So I’ll share what has worked for me, but I’m guessing you’ll have to modify things a bit to fit you. Here goes: I map out all my days the night before.  The days I don’t do this – my productivity drops by more than half. I carve out plenty of time to work on ‘high return’ tasks and projects.  If something gets missed, lost, or pushed back – it’s almost always because it wasn’t a priority. I put together action plans and detail out projects. This allows me to break big projects down into […]

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Tim Brown on Creativity and Play

Tim Brown on Creativity and Play

Posted on 01. Oct, 2011 by .

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So this guy, this guy is a guy named Bob McKim. He was a creativity researcher in the ’60s and ’70s and also led the Stanford Design Program. And in fact, my friend and IDEO founder, David Kelley, who’s out there somewhere, studied under him at Stanford. He liked to do an exercise with his students where he got them to take a piece of paper and draw the person who sat next to them, their neighbor, very quickly, just as quickly as they could. In fact, we’re going to do that exercise right now. You all have a piece of cardboard and a piece of paper. It has actually got a bunch of circles on it. I need you to turn that piece of paper over. You should find it’s blank on the other side and there should be a pencil. And I want you to pick somebody that sat next to you, and when I say, “Go,” you’ve got 30 seconds to draw your neighbor, OK? So, everybody ready? OK. Off you go. You’ve got 30 seconds. You better be fast. Come on, those masterpieces. OK? Stop. All right. Now – yes, lot’s of laughter. Yes, exactly. Lots […]

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