Archive for January, 2011

HIRING THE FIRST EMPLOYEE FOR YOUR FITNESS BUSINESS SIMPLER

HIRING THE FIRST EMPLOYEE FOR YOUR FITNESS BUSINESS SIMPLER

Posted on 26. Jan, 2011 by .

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  I want to start out today by giving much deserved props to the legend Jack Lalanne, who recently passed away. If you know of Jack’s accomplishments, chances are you’re only aware of a portion of them.  That’s because through his long career, he was involved in almost every type of fitness business imagineable, and has done more to impact the industry than probably anyone else in history. It’s hard to estimate how much we owe to him – the truth is a lot of us wouldn’t be in this business without him.  He popularized fitness in America through his long running television show.  He invented much of the gym equipment we see today, owned a chain of gyms (that eventually was bought by Bally’s), and made a fortune in direct marketing. Do yourself a favor today and do a little research into him, his accomplishments, his history, his career, work ethic, passion, and some of his videos on youtube.   His magic is sure to rub off on you in some way, and you’ll find yourself a better person for it. There was a good article I wrote about Jack a couple of years ago that you’ll probably find valuable […]

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Get Your Personal Training Business Bringing In Big Money

Get Your Personal Training Business Bringing In Big Money

Posted on 19. Jan, 2011 by .

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    We’re now officially two weeks into the year.  How are your resolutions doing? Just kidding.  If you’re anything like me, I know you’re not in the “resolution” crowd. That’s for OTHER people, to give them excuses to make changes once a year (which they usually back out of).  But for me and you, we don’t need an excuse to make immediate, wholesale changes to what we’re doing.  Anytime is a good time to go harder.   And on the subject of the new year, I realize that I kind of missed the whole boat on writing good new year’s themed articles (God knows I milked Christmas for all it was worth).   So knowing that I’m beyond late, let me finally get into the NEW YEARS spirit.  Considering that this is the week that most people’s new years enthusiasm starts to diminish, I’m sure you won’t mind.   For this article, I want to hit you with “a BIG IDEA.” Do you want to know THE SECRET to success for personal trainers and fitness business owners?  And on the flip side, what causes more frustration, disappointment and failure than any other single factor?   In the training business, […]

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THE TOP TEN REASONS MOST PERSONAL TRAINERS ARE BROKE

THE TOP TEN REASONS MOST PERSONAL TRAINERS ARE BROKE

Posted on 14. Jan, 2011 by .

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  Hey gang – It’s been a great week for me in terms of progress on the projects I have going on in my businesses, some great content I got to deliver here on Super-Trainer (more of which I have for you today), and a promo that is doing real well (and ends today, which I’ll tell you about later). One article that got a huge response was the one from earlier this week about FAST MONEY.  To tell you the truth, I was a little hesitant about dropping this one.  After all, I was recommending the books of convicted felons and violent criminals as business education. I wasn’t sure if everyone would “get” what I was trying to say (not that I care all that much), but the reaction was overwhelmingly positive, which I was very glad to see. Like I pointed out in the article, you’ll find many major business success stories carefully toe both sides of the line of the law, proprietary, etiquette, and fair play to get massive success.  If that’s what you’re after, you’ll need to do the same thing too.  I’m currently reading the book TITAN, the biography of John D. Rockefeller, and one […]

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Becoming Number One In Your Fitness Business

Becoming Number One In Your Fitness Business

Posted on 12. Jan, 2011 by .

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  This is a pretty funny year … As I’m writing this, the date today is 1/11/11.  Yes, all 1’s.  The 1st of the year was like that too (1/1/11), and we have too more dates like this in November (11/1/11 and 11/11/11). Sure, it’s a cute coincidence about this year, but if you’re a serious results oriented person, have been following this site for a while, and been getting results with what you’ve been implementing in your fitness business either through the content or the programs …. well, the fact that you have so many number 1’s popping up in one year shouldn’t be taken lightly. You should take it as your cue to make this the year that you become number one, however you define that for yourself.  Be a better you, going harder at your particular stengths and interests, than anyone else possibly could. You also should appreciate that these dates full of 1’s are here as your measuring sticks – the first set in January to make sure you hit the new year hard, and the last set in November to cap the new year off with a bang. When I talk to trainers, I throw […]

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How To Make Money In Personal Training

How To Make Money In Personal Training

Posted on 08. Jan, 2011 by .

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  Whatsup gang It’s been a long while since I’ve had an episode of Kaiser’ book club here.  While today’s article isn’t a book club episode, I will be recommend a few books for you today, and they might not be what you’d expect from a fitness business site. Today’s subject is about how to make money fast in fitness.  Don’t think it’s possible?  I don’t blame you – most people don’t.  I’m going to help you fix that, because unless you have the belief that it’s possible first, it has zero chance of happening on it’s own. We’re going to be all over the place today, so let’s get started. The first book I want to recommend to you is a book on hustling your way to immediate business success, plus full of lessons on mistakes to avoid so you don’t get yourself in trouble.  It’s CATCHING THE WOLF OF WALL STREET by Jordan Belfort. I first got introduced to Jordan because he’s a bit of a cult figure in small business circles.  His book that I just mentioned (which is his second and best one) is very entertaining, and I highly recommend it for good laughs and hard […]

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