This is what our society deems as entertainment. The average Joe spends 4-5 hours a day watching the old boob tube. And this is the brain numbing shit that they watch….
Here are a few others that I have heard the girls talking about in my facility:
*Real Housewives of…. (Drunken, skanky, sloppy, Plastic little piglets……)
*Toddlers & Tiaras (some truly scary shit!)
The list could go on and on…..
So how does all this fit into your fitness business?
I know it sounds F’in Crazy, but here are two events I’m implementing as we speak: In the process I have lost my man card for life….
1) Jersey Shore viewing parties! All my members are invited to the facility and they can bring a friend ;-). Everyone is encouraged to dress up like their favorite guido or guidette. This shit is hilarious! I stole this idea from my good friends the Boot Camp Girls who do a TRUE BLOOD viewing party with fangs, and all sorts of other cool stuff. Find out what shows your members are into and set up viewing parties. I’m actually doing a Super Bowl Party as well… GO GIANTS!!!!!!!!!!!!
2) Pedicures with the girls (this works especially well if you are a male trainer with mostly female clients). I have contests all week to see who gets to come with me to get pedicures. I’m bringing 3 regular boot camp members with my elite boot camp mastermind group. Make sure to check out my Facebook page for pics! This should be pretty hilarious……..
A few more client appreciation events that I do are:
*Next Level Night Out- VIP bottle service at a local Vegas Style Night Club on me (1x a year)
*Bowling Night Out
*Dinners out on me….
The point I’m making is, connecting with your target market and having fun in the process will bring in a steady flow of clients guaranteed!
The Funniest Man in Fitness