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STYLE OR SUBSTANCE, WHAT’S MORE IMPORTANT?

STYLE OR SUBSTANCE, WHAT’S MORE IMPORTANT?

by 7Figure Sam | Apr 27, 2010 | Marketing Fitness

“What usually wins fights is not so much style as content.” A.J. Liebling (famous American journalist) I would have to agree with A.J. – it’s usually substance that wins over style, hype, and flash in most battles – not just in the fight...
HOW TO STEP YOUR PERSONAL TRAINING GAME UP

HOW TO STEP YOUR PERSONAL TRAINING GAME UP

by 7Figure Sam | Apr 25, 2010 | Marketing Fitness

  It’s pretty interesting what we’ve been talking about in this series so far -it hasn’t been client getting strategies, or advertising, or anything like that. It’s been about getting more out of what you already have – getting more...
RAISING RATES THROUGH BETTER SESSION DESIGN

RAISING RATES THROUGH BETTER SESSION DESIGN

by 7Figure Sam | Apr 23, 2010 | Marketing Fitness

(This article is adapted from THE SIX-FIGURE TRAINER MANUAL and originally appeared in Personal Fitness Professional Magazine.)   If you need a sudden jolt of credibility and need to add value to your training sessions so you can charge the highest rates in...
Promotion And Launch Of Joel Marion’s XTreme Fat Loss Diet

Promotion And Launch Of Joel Marion’s XTreme Fat Loss Diet

by 7Figure Sam | Apr 20, 2010 | Marketing Fitness

  Uh, oh – just when you thought it was a good time to start work on your e-book, Joel Marion is back to launch another one of his fat-loss programs. In case you don’t know about it, Joel has has been on a tear of breaking the CLICKBANK record on...
How To Charge More For Personal Training With A Specialty

How To Charge More For Personal Training With A Specialty

by 7Figure Sam | Apr 19, 2010 | Marketing Fitness

Article on choosing a Personal Training specialty originally published in PFP Magazine. Through this blog, emails, and speed coaching sessions I have held with MANUAL owners from time to time, I’ve talked personally to literally hundreds of trainers looking to...
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