If You Build It, They Will Come
Posted on 17. May, 2011 by 7Figure Sam in Marketing Fitness
This is a post by my very good friend Leanne “Femme Fatale” Ellington. Leanne is a good friend and a serious entreprenuer. Her boot camp in Orlando brings in multiple six figures while she travels all across the world. Okay here is Leanne…

14 Comments
Sako Yakinian
17. May, 2011
Awesome tip Leanne! I will be creating this asap, I love it!
Thanks for the idea :)
Armando
17. May, 2011
Hey Leanne. Great tip. I love the way you are creating value for your clients. Great approach to building that Tribe. Looking forward to implementing it.
PS – I think you should throw in a green smoothie smoothie for all members that get on board and it will increase your numbers, LOL. (J/K) Thanks again
Christian
17. May, 2011
Great idea! I’m starting one today. Thanks
Greg Justice
17. May, 2011
Two thumbs up! Well done, Leanne.
Kyle
18. May, 2011
Thanks Leanne, I’ve just started trying to get my clients more active on Facebook. It’s more used ofr socialising here in Australia.
I think the seperate profile is a great idea, that way I don’t feel strange adding clients I’ve only just met to my personal profile.
Thanks again!
Georgette Pann
18. May, 2011
Thanks Leanne! good idea
Mickey
18. May, 2011
Great idea, Leanne.
Do you invite everyone when they come to your boot camp including trials and new campers? I ask because I’m wondering what you do if someone doesn’t continue.
Would you allow them to stay a group member so they, hopefully, see what they’re missing and want to come back? Or, would you “uninvite” them since the group is for active boot campers?
Since you just started your secret group, I’m sure this hasn’t come up yet but I was wondering what your thoughts were.
I’d be curious what others think, too.
Alejandra Font
18. May, 2011
I love it…awesome idea. Thanks so much for sharing.
Erik
18. May, 2011
Awesome Leanne! Great tips. I’m constantly learning from you!
Love the private group page! Great idea.
Leanne Ellington
18. May, 2011
Thanks guys, glad you like the concept. It’s working like gangbusters for building that tribe.
@Armando– I think that’s a great idea. Is that your version of “drinking the Kool-Aid?” haha
@Micky- my admin invites only people that have registered for my program and are current paying members (it’s part of the series of steps in my after-registration system). Then she removes those from the group that are no longer paying members. I position it as a benefit of being part of the program.
Shaun Hadsall
18. May, 2011
Great Stuff Leanne…just getting my boot camp going so this was VERY helpful. Thanks for sharing!
sam
18. May, 2011
Great info Leanne as always. I expected nothing less. Your first post on Super-Trainer was so awesome that now we expect all of them to be this good. No pressure ;)
Jonas "Honey Badger" Deffes
19. May, 2011
Great tip Leanne! I’m gonna do this! Do you also have a fanpage as well? If so How do you differentiate the content between the two?
Brian
21. May, 2011
Great idea. I love the VIP aspect.
Very cool,
Brian
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