A few weeks ago I went to the Apple store in Irvine, California to buy my three year old princess an Ipad 3. I know, I know she is truly spoiled and there is nothing I can do. I feel like she has Kryptonite with her eyes. She looks at me and I just give in. OK, you can say it Daddy is a SUCKER.

OK, back to the location thing.

After making a purchase I couldn’t help but notice that there is a kiosk across the Apple store and get this selling Apple accessories. Phone covers, screen protectors, etc…

I thought that was GENIUS….

Why not open a store where your ideal prospects are already? How simple is that?

Not The Right Target Market      

Instead open one up next to a supplement store, tanning, salon, you get my drift.