Fitness Marketing – Zach Even Esh Video Part 2

Posted on 30. Jan, 2010 by in Marketing Fitness



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[Crosstalk]

Kaiser Serajuddin: … to do. You just went head-on and got involved in writing and information and then it all kind of grew from there. Can you talk about that? Like about the beginnings in general?

Zach Even-Esh: Yeah.

Kaiser Serajuddin: Just jumping in?

Zach Even-Esh: Kaiser, that’s probably like the best question because like I just feel this is a mindset. It’s such a mindset game. If you have the right mindset and you really care about who you’re providing services to, you will be successful. When I started doing this, like, there were some big, big names in the industry that were bashing me and just talking a lot of shit. This was like at a time when I was training out of my garage and I had [0:00:46] [Indiscernible] and these guys that were bashing me were like people that were holding certifications around the world, like different countries and I was like these people are so – their mentality, they had such like blazing insecurity of some kid in his …

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