Archive for February, 2013

Mike Duivis’ Testimonial for the Weekend with Sam event

Mike Duivis’ Testimonial for the Weekend with Sam event

Posted on 12. Feb, 2013 by .

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Hey, guys. My name is Mike Duivis and I’m shooting this video because I want to tell you about the Weekend With Sam event. It goes without saying that this was one of the best events that I’ve been to. But it’s very easy for me to say that in a video like this for video testimonial.

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5 Secrets of Successful Fitness Websites

5 Secrets of Successful Fitness Websites

Posted on 11. Feb, 2013 by .

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What is the difference between the website of a successful fitness business, and an unsuccessful one? In my experience there are 5 things that separate the websites that draw traffic and convert, and those that don’t. I’ve had the pleasure of designing websites for many of the top fitness pros and organizations, including John Spencer Ellis, Chris McCombs, and the National Exercise & Sports Trainers Association. Guys like that have been around for a long time, and they are very successful at what they do. They always ask for the same things when they need a website, because they know what works. I’m going to share with you what 5 things they have on every website, and why those things always work. [font family=”Helvetica,Arial,sans-serif” size=”22″ color=”BA0202″ textshadow=”3″ alignment=”left” weight=”bold” style=”normal” lineheight=”110″]1. A strong marketing message[/font] Look at any of the sites of the top fitness entrepreneurs, top trainers, or top gyms. They all have a personality that you feel right away when you visit the site. Whether it’s gritty honesty from Chris McCombs, or no BS muscle building from Jason Ferruggia, all the top sites have something “different.” Some people call it a USP, or unique selling proposition. Compare that […]

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Another Example of a Kick Ass Fitness Center

Another Example of a Kick Ass Fitness Center

Posted on 11. Feb, 2013 by .

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Hey, guys. This is my quick video for – during my presentation on the Weekend With Sam. What I want to do in this video is show you how in my facility, I generate referrals from the inside out. The thing is, like I just told you, we generate a lot of referrals in our business without ever really asking for them in person. We just have little subtle reminders of how referrals can benefit you as a client because what we do is for every referral that you bring in as a client, you get half off your next month. So referrals are good. More importantly, if your product is good, referrals will come by itself.

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Fitness Concepts And The Camp Party

Fitness Concepts And The Camp Party

Posted on 10. Feb, 2013 by .

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Fitness Concepts And The Camp Party

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What’s Your Game Plan?

What’s Your Game Plan?

Posted on 09. Feb, 2013 by .

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I never forget when I watched an interview with the boxing pound for pound king’s uncle and head trainer, Roger Mayweather. Now, I will be the first to admit……. Roger Mayweather is not the brightest tool in the shed. But he said something that really hit home with me. During the interview they asked him… “What’s his nephew’s game plan for the fight” “Does his nephew watch and study tapes of his opponent” His reply TOTALLY SHOCKED me. He answered…….. I see this in our very own industry all the time. Everyone trying to figure out a new game plan. The Game plan is simple… Be the BEST. PERIOD…… Stop worrying about what your competition is doing. If you commit to being your absolute best, no one can F*** with you. Skills pays the bills baby. Don’t you ever forget that…. If you suck at what you do, all the marketing in the world is not going to help you. I highly recommend reading a book called “So Good They Can’t Ignore You” Why Skills Trump Passion in The Quest For Work You Love by Cal Newport. Your boy Sam,

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