How To Start A Personal Training Business

Tag Archives: how to start a personal training business

FIVE LESSONS EVERY PERSONAL TRAINER CAN AND SHOULD LEARN FROM THE TERMINATOR …

Posted on 27. Jan, 2010 by Kaiser.

To do something new, different, and extraordinary, sometimes you need to adopt a totally new way of thinking and acting. Like they saying goes: “In order to accomplish something different, you must become someone different.” I couldn’t agree more. This line of thinking can get you in trouble or even leave you open to getting manipulated in some cases so be careful … But it can also help you get tons of leverage on yourself to achieve your goals faster than you would have thought possible. Let’s face it, to get something new and different from what everyone around you has, you’re going to need a couple of things: 1. Models and role-models of the success you’re trying to achieve (that’s why I try to give you a lot of them on this blog). 2. You’ll need a new peer group of people that want the same things as you, and are as committed as you to achieving them. 3. You’ll need new information. 4. You’ll need to take massive action and course-correct based on the feedback you get from your environment. 5. All that being said, you’ll also need to be a little crazy and have some fun. On [...]

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PERSONAL TRAINER HIRING PART THREE: RULES TO LIVE BY

Posted on 20. Jan, 2010 by Kaiser.

I’ve got a nice piece of advice that’s totally free … Whenever your hesitant about something – when you feel like you can’t do it, are under-qualified, overwhelmed, or inexperienced, the best thing to do is learn everything you can about it. Get total immersion in the subject – pick up a few books, learn from others, and get off your ass and go into some unfamiliar environments, and you’ll be very surprised at how clear the once impossible becomes for you. That was my goal with this series on HIRING FOR PERSONAL TRAINERS. It was to bring you some immersion on this important subject. Oh, and I know there are a few fool hardy trainers out there that had no fear to start hiring, but are probably grossly unaware of some of the challenges in it – I hope this series brought some insight to them as well. You will be amazed at how much you grow as a business person and find out about yourself and your own character once you make the move to start hiring. Not to mention this is the ONLY way you can start to leverage your time and still make sure the public [...]

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FINDING AND GROOMING TALENT FOR YOUR PERSONAL TRAINING BUSINESS (part two of three part series)

Posted on 11. Jan, 2010 by Kaiser.

Here is the formula to getting rich as a fitness professional: 1. Do marketing that yields you a net return on the investment (once you find it, do tons of it). 2. Build systems to handle inquiries, sales, and training. 3. Hire people to do execute your system with no involvement from you. 4. Retire and live at the beach. Easy huh? Nothing new to you I’m sure. Knowing what to do is never the problem. It is always the ABILITY TO EXECUTE. That is and has always been the deciding factor. Any new-b entrepreneur has a good idea every few months. An advanced, hundred million to billionaire entrepreneur can mentally breakdown and construct a new business opportunity in their minds in a matter of minutes … IDEAS DON’T MATTER – IT’S ALL ABOUT YOUR ABILITY TO EXECUTE ON THEM. This ability isn’t something you get overnight. It’s something that you learn, practice, and eventually master. You’ll then be able to make money so fast that you’ll wonder where it was hiding all those years. Whoa, we’re getting ahead of ourselves. As you probably figured out, a major limiting step in this entire process will be your ability to find, [...]

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FITNESS TRENDS, NEW TRAINING MARKETS, GOING SOLO, and MAKING BIG MONEY | Special Guest Post By Super-Trainer Dave Parise

Posted on 24. Nov, 2009 by Kaiser.

My inbox gets slammed with so much email every day that I hardly read most of it - but ever now and then something comes in that I’m real glad came my way … That’s what happened a few days ago when I noticed an email from my buddy Dave Parise. He sent over a very cool and very timely guest post for the blog – and if you know Dave at all, you it’s going to be something that you’ve got to pay attention to. Here it is: ————————————————————————————– How can you be able to take an idea, a passion and turn it to a million $ company in less than three years. I did and we at Super-Trainer want you to as well. BE UNIQUE Always keep in mind where this business knowledge is coming from. There are many important principles of business. The first is to have a huge expanding market. If you were the best cassette tape manufacture in the country 10 years ago, would it matter today? No it doesn’t. In a growing and evolutionary industry, every year you would have to work harder and harder to make the same coin. One principle is to [...]

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FIT-BODY BOOTCAMP REVEALED!!! Find out what this bootcamp business model is REALLY about …

Posted on 12. Oct, 2009 by Kaiser.

If you’re a Personal Trainer, it’s only a matter of time until you’re bit by the BOOTCAMP bug. Bootcamps have exploded lately, and although they might not be for some people, there are MANY trainers out there that are making a killing at it. And there’s one new, major bootcamp player that’s jumped on the scene and absolutely EXPLODED in a surprisingly short period of time – it’s FIT-BODY BOOTCAMP. THE INSIDE SCOOP ON FIT-BODY You could say I have a unique perspective on FIT-BODY. I was the first person that the program was ever revealed to, back when it was just called PROJECT X. I’m part of a mastermind with the creators of the program, plus several of the people that are running FIT-BODY locations. And a number of the charter members are Super-Trainer success stories, like Michael Duivis and CC Mathews, who jumped on the program after hearing about it form me Well a lot has changed since the launch of the program – many trainers have signed up and are running super-successful camps across the world. To give you some background on the program and the creators, I’m going to share a couple of videos with your [...]

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How To Sell Tons Of Personal Training Even If You Hate Selling And Marketing …

Posted on 30. Sep, 2009 by Kaiser.

News flash: from the time you wake up to the time you fall asleep, you’re being sold to. If you live in America or anywhere else, almost every waking decision you make is a commercial one. Sad huh? But here’s one way to kind of get yourself out of “The Matrix” if you will – start doing the selling yourself. Once you start to understood why people buy, you learn a lot about yourself in the process. Want to know what’s even funnier? Personal Training isn’t a hard product – it’s completely intangible. That’s where things start getting freaky – because you’re learning to find out the emotional reasons that motivate people to buy something that doesn’t even exist. Before we start over-thinking things, there’s one way can cut to the front of the line and understand selling, without having to read a ton of books or even have much practice at it: Realizing selling Personal Training is all about THE RELATIONSHIP. With a service like Personal Training, where the customer KNOWS they will be spending more time with their trainer than almost anyone else in their entire lives, especially if they’re single, most of the decision about the sale [...]

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How To Deal With Problem Training Clients – A Personal Training Lesson From BEYONCE …

Posted on 24. Sep, 2009 by Kaiser.

I remember a consultation I had with a trainer not too long ago, the gist of which I’m sure any trainer can relate to … He was asking me how to deal with his problem clients, because he had a bunch of them – clients complaining about price, showing up late to sessions, and canceling at the last minute – it was driving him nuts, and he wanted a way to find “better”, or more affluent clients. Bottom line was he was sick of how these clients were treating him and he wanted a way out. Well there’s an answer to this dilemma, but before I throw it out there, let me tell you what I told him first: More often than not, the way people treat us is because of how we perceive ourselves. Often times the treatment we get is because we allow it, don’t put an end to it, or don’t clearly set up our boundaries, and most common of all, don’t set the example first. If you don’t exude self-respect through what you do and say and an infinite number of non-verbal things besides that, then people will treat you likewise. If you don’t like how [...]

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HOW TO GET YOUR BUSINESS DEGREE FOR FREE: Welcome To Personal Training …

Posted on 17. Sep, 2009 by Kaiser.

It’s hard to think of anyone that doesn’t want to start a small business – and the ones that say they don’t are just lying or are too scared. I think it’s a secret desire of every man, woman, and child in America (and these days pretty much any country out there). The appeal is undeniable; to control your own destiny; to write your own checks; to throw your hat in the ring and see what you’re made of. For the ones that don’t want to do it, they’ll tell you the reasons why – the risks, the downside, the lack of security – there are plenty of excuses. The reason why starting a business is so difficult is because there are no places to really learn how to do it. Business schools are anything but – they teach you the skills to be a role player in a company, not necessarily start your own business. There’s no school that teaches you the ropes of how to be an entrepreneur and to start your own business – you have to learn on the job. And there are a plenty of things to learn: – Products choice – what to sell [...]