Fitness Marketing, Personal Trainer Marketing, Boot Camp Marketing

Tag Archives: hiring employees

PERSONAL TRAINER HIRING PART THREE: RULES TO LIVE BY

Posted on 20. Jan, 2010 by .

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I’ve got a nice piece of advice that’s totally free … Whenever your hesitant about something – when you feel like you can’t do it, are under-qualified, overwhelmed, or inexperienced, the best thing to do is learn everything you can about it. Get total immersion in the subject – pick up a few books, learn from others, and get off your ass and go into some unfamiliar environments, and you’ll be very surprised at how clear the once impossible becomes for you. That was my goal with this series on HIRING FOR PERSONAL TRAINERS.  It was to bring you some immersion on this important subject. Oh, and I know there are a few fool hardy trainers out there that had no fear to start hiring, but are probably grossly unaware of some of the challenges in it – I hope this series brought some insight to them as well. You will be amazed at how much you grow as a business person and find out about yourself and your own character once you make the move to start hiring. Not to mention this is the ONLY way you can start to leverage your time and still make sure the public [...]

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FINDING AND GROOMING TALENT FOR YOUR PERSONAL TRAINING BUSINESS (part two of three part series)

Posted on 11. Jan, 2010 by .

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Here is the formula to getting rich as a fitness professional: 1.  Do marketing that yields you a net return on the investment (once you find it, do tons of it). 2.  Build systems to handle inquiries, sales, and training. 3.  Hire people to do execute your system with no involvement from you. 4.  Retire and live at the beach. Easy huh?  Nothing new to you I’m sure.  Knowing what to do is never the problem.  It is always the ABILITY TO EXECUTE.  That is and has always been the deciding factor.  Any new-b entrepreneur has a good idea every few months.  An advanced,  hundred million to billionaire entrepreneur can mentally breakdown and construct a new business opportunity in their minds in a matter of minutes … IDEAS DON’T MATTER – IT’S ALL ABOUT YOUR ABILITY TO EXECUTE ON THEM. This ability isn’t something you get overnight.  It’s something that you learn, practice, and eventually master.  You’ll then be able to make money so fast that you’ll wonder where it was hiding all those years. Whoa, we’re getting ahead of ourselves.  As you probably figured out, a major limiting step in this entire process will be your ability to find, [...]

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HIRING EMPLOYEES FOR YOUR PERSONAL TRAINING BUSINESS: Biggest Myths Exposed (part one of three).

Posted on 03. Jan, 2010 by .

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Who doesn’t like an extra buck?  Obviously not me, since the field-tested info from my training career is for sale (although when you consider the ridiculously low price I charge for it, I must not like money that much :-). But there’s one particularly hard earned piece of info in THE SIX-FIGURE TRAINER MANUAL that I’ve charged for until now, but I think is just too important to keep under wraps. It has to do with the whole issue of HIRING AND MANAGING EMPLOYEES. I’m going to share a few of those excerpts from THE MANUAL in the next part of this series.  This is going to be three parts series on hiring and managing, because I feel this is both the most important part of becoming a high earning business owner, and at the same time ALSO the most difficult. My experience in this area has ranged from death threats, fist-fights, all the way to some very good friendships.  What that has shown me, and any successful business owner will agree, is that employees are by far the BIGGEST adventure for any entrepreneur. This is ESPECIALLY true for a Personal Trainer more than any other type of business owner.  [...]

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FITNESS TRENDS, NEW TRAINING MARKETS, GOING SOLO, and MAKING BIG MONEY | Special Guest Post By Super-Trainer Dave Parise

Posted on 24. Nov, 2009 by .

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My inbox gets slammed with so much email every day that I hardly read most of it -  but ever now and then something comes in that I’m real glad came my way … That’s what happened a few days ago when I noticed an email from my buddy Dave Parise.  He sent over a very cool and very timely guest post for the blog – and if you know Dave at all, you it’s going to be something that you’ve got to pay attention to. Here it is: ————————————————————————————– How can you be able to take an idea, a passion and turn it to a million $ company in less than three years. I did and we at Super-Trainer want you to as well. BE UNIQUE Always keep in mind where this business knowledge is coming from. There are many important principles of business. The first is to have a huge expanding market. If you were the best cassette tape manufacture in the country 10 years ago, would it matter today? No it doesn’t.  In a growing and evolutionary industry, every year you would have to work harder and harder to make the same coin. One principle is to [...]

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