Find your 4:00 AM

Find your 4:00 AM

Posted on 09. Feb, 2012 by in Marketing Fitness

I’m reminded of that every morning I walk outside to get the newspaper and look around to a world of no distractions, no hustle and bustle, and no interruptions.  I know there are a lot of trainers that cringe when I say that, and the point of this article is not about getting up early, it’s about finding YOUR OWN 4:00 AM.  You see, that’s the time of day when I’m at my peak as far as productivity goes.  It’s when I write most of my articles do strategic planning and get things done.  And, that’s what it’s all about, isn’t it, getting things done?

When are you at your peak?  What time of day do you do your best work?  When can you GET THINGS DONE?  Figure out what works best for you and block out those times to work on your business.

I also block off Tuesday and Thursday afternoons.  That is the best time for me to catch up on meetings, phone calls, e-mails, blogs, and anything to do with people, because they are up and about.  Those afternoons are time I can wrap up projects, begin new projects, find answers, discover new things, meet new people, and work on what I need to work on.


We have all been given 24 hours each day.  We all have the power to choose how we use those hours.  I have taken my hopes and dreams, and set them to paper as goals, with a plan of action and a timeline.  I have found the time, and made the time to pursue and achieve them.  I hold myself accountable first to myself, and then to all the people who will be positively affected by those completed goals.


My 4:00 A.M. helps me be proactive, manage my time, get more accomplished, and spend more time with my family and friends.  It helps me reduce stress.  By the time the rest of the world is awake and just getting moving, I have things checked off my list for the day. I have a renewed sense of purpose. I have more time available later to go have lunch with my family, or to fit in something that may unexpectedly occur that I want to deal with.  I have a clear brain to focus on my training sessions, on my meetings, and all my activities throughout the day.  The most important thing my 4:00 A.M. gives me is the ability to work ON my business, not IN my business.


I wouldn’t trade my 4:00 A.M. for anything.  That time I spend has been an investment in me, my business, and my future.  It has been the door to many windows of opportunity, the key to my productivity, and the foundation of my entrepreneurial lifestyle.  The consistency of my 4:00 A.M. uninterrupted time, my Tuesday and Thursday afternoons, and my nightly planning of the next day’s activities, all help keep me on track without losing time, without hesitating, without doubt.


When is your 4:00 A.M.?  The time when you are thinking clearly and quickly?  The time when you can have an hour of uninterrupted time to yourself to accomplish some of the important tasks on your list, in your goals, your plans?  The best investment you can make in yourself is to allow yourself that time.  Find it.  Make it.  Your larger, bolder future is depending on it.



Greg Justice, MA

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Kaiser Serajuddin

09. Feb, 2012

Excellent post Greg. I am habitually NOT an early riser, and can point to this as a reason why I’m not further ahead in life. And most people I know that are highly successful are very early risers. The few times a week when I do get a head start, I can attest to the amazing feeling of power it gives you that you have extra time on the rest of the world, and the extra jump start it gives you on your own agenda. The fact that we’ve all been given the same 24 hours couldn’t be more true. It’s all a matter of how you use it.

Greg Justice

10. Feb, 2012

Kaiser, The 4 AM time frame is just a personal ‘best’ time for me…everyone peaks at their own time during the day. You’re a man of action, so I know there’s a sweet spot somewhere in the day that you thrive and “get stuff done”. The reason I like the early morning is that there are absolutely no distractions.


13. Feb, 2012

my best time is 5.30am and 8. 30 am and i wont trade tis time for anything or any one im a early riser , i like to make my decision in the morning

Greg Justice

13. Feb, 2012

Right, Victoria, distractions are production killers!

Kaiser Serajuddin

15. Feb, 2012

I hear ya Greg – thanks for sparing my feelings and not calling me a lazy bum Greg. But there’s something to be said for rising early. I know Mr. 7figures is up at 3am daily. I did 4:30 today and it felt amazing. Let’s see if I can keep it up.

Greg Justice

17. Feb, 2012

Kaiser, Right, Sam takes it to whole different level with 3 AM, but it works for him.
I’ll be curious to hear how you adjust to the 4:30 AM time frame…

Chris Vavakis

22. Feb, 2012

Thanks for the great post Greg!

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