Archive for 'Personal Trainer Marketing'
Posted on 11. Apr, 2009 by Kaiser.
Something funny happened recently, and in the process I had a major breakthrough … PFP Magazine just asked me to write an article on managing your finances for personal trainers, or something to that effect – And there’s something that putting your thoughts down on a page does for your thinking, because in the process of putting my article together, I had one of those moments of clarity that you only get a few times a year, if at all – It made me realize it was time, and gave me the inspiration for a new manifesto for the personal training industry – Because even though I’ve looked to blow the whistle and show you what’s really going on through this blog, and with my last WHISTLEBLOWER REPORT, a lot has changed in the past year since I wrote it – I’ve changed, the world has changed, and so has the industry … That’s why it’s time for a new manifesto (and this time it’s going to be a video): THE WHISTLEBLOWER 2.0 FREE WEB VIDEO COMING SOON! The last Whistleblower changed a lot of lives and started a movement – this one’s going to shatter some realities, uncover more […]
Posted on 10. Apr, 2009 by Kaiser.
Hey, do you want to know how to make a ton of friends in just a couple of days? You should release an online manual!!! That’s kind of what happened to me after the release of the Top-Level Trainer Manual – I’ve gotten bombarded with questions from owners of the Manual to expand on some of the details in there … Hey I’m not complaining – after all, no one forced me to start this blog! And it’s given me a chance to talk to some really serious trainers that are looking to make massive change in their lives, so I don’t have a problem with it – The only problem’s been finding time to get back to everyone (sometimes those emails just get buried). So I thought I’d set up the ole camera again and take the opportunity to answer a few questions from one of my “star pupils”, Summer out in LA – If you’re a trainer starting out, and have questions about finding training locations or targeting affluent neighborhoods, this video reply will help you out too – check it out: So there you go Summer! And I’m starting to realize something important here, that even though […]
Posted on 05. Apr, 2009 by Kaiser.
Normally, we’d say if a trainer had only one client, she or he wasn’t doing too good … But I talked to a trainer recently that you could describe exactly like that, with just one client, who’s at the top of his game – That man was Jay Cardiello, the private, live-in trainer to 50 Cent – If that doesn’t sound like the strangest, most exciting, challenging, stressful, and maybe even dangerous training situation you’ve heard about on this blog or anywhere else, I don’t know what is … Ha! But before you go looking for a gig like this yourself, pay attention to what Jay has to say about it – Because there was a lot of dues-paying beforehand, and a lot of work that goes into it now. Believe that Jay sacrifices plenty for this challenging and rewarding work arrangement. And by challenging, you just have to understand what’s riding on Jay’s shoulders – he’s responsible for a major part of the image of one of the most marketable stars in the world today. As you could imagine, I had to find out everything about what Jay’s up to, and he was extremely open in talking about his […]
Posted on 03. Apr, 2009 by Kaiser.
Here’s a question I got recently from a Super-Trainer reader, Renee from Barbados. (I didnt’ know Personal Training was big out in Barbados – I might move out there) Renee’s question was very timely because there’s been some heat again in the press recently about Personal Training qualifications – Let me hear your opinion below:
Posted on 27. Mar, 2009 by Kaiser.
Do you want to know one of the funniest things about this blog? I must get as many questions about the design and set-up as I do about Personal Training! Well, if it’s not as many, it’s pretty damn close! That’s flattering, but this is actually a very, very simple site when you break down all of the elements involved. But recently, in chatting with one of THE MANUAL owners to get his own site set-up, I realized that trainers are really getting jerked when it comes to doing something similar themselves … It was with Eirik out in Norway. Here’s how it went … Hi Kaiser! I really like the layout on your website, so I wondered if you have any tips with who I can consult to build a similar site like yours? :) Best regards from Norway, Eirik I was happy to reply to Eirik on that – I use a free WordPress template on my site, and I let him know which one and he was able to get it done himself. Here was his next question … Hi Kaiser! Did you make your logo or did you outsource? I really like it and would like […]