Archive for July, 2012

Fitness Marketing – Paid Marketing VS Free Marketing Part 2

Fitness Marketing – Paid Marketing VS Free Marketing Part 2

Posted on 11. Jul, 2012 by .

0

Sam Bakhtiar: It’s like paying for it, John. Free marketing is actually not paying for it. It’s something – it’s feeling. There’s interaction there. Which one do you want? Do you want – I’m sorry. Do you want a hooker or do you want a wife? And basically a lot of times, we are – all we want to do is find out – hey, I want to push a button. I’m going to send some flyers. I want to get this. I want to get this. I want to do that. I’ve been there. I’ve done that. Pay per click, five bucks a click. Direct mail, we got to pay all these kinds of stuff, right? But if you know that most of your clients are already coming from stuff that is free, what is free? What is the difference between these two?
Participant: Money.
Sam Bakhtiar: That and these have relationships built in. These don’t have relationships built in.

Continue Reading

Fitness Marketing – Paid Marketing VS Free Marketing Part 1

Fitness Marketing – Paid Marketing VS Free Marketing Part 1

Posted on 10. Jul, 2012 by .

0

Participant: All right. So we have a location of ours, one of two. That’s in a kind of like a money-hungry area that everybody has got a lot of money. It’s an awesome place for fitness because you have them on every corner. We have only really gotten a lot of our clients through three primary ways.
One has been referrals. Obviously most businesses gain a lot of business through that. The second has been daily deals [Phonetic]. We had a crash and burn experience with them last year that almost tanked our business out there. It pissed a lot of our clients off that we had and the third one has been like the yard signs we use on the side of the street but they’re pulled all the time now.
We get a small percentage from Google. I’ve just been I guess a little wary about investing my money in like direct mailers and pay per click and stuff like that. So I’m trying to figure out what the best way to market outside of what I’ve been doing in order to get the best return on what I’m doing. I’ve got a lot of credit I can use for money. I’ve got cash flow I can use for marketing but I’m not real sure how to do it.
Sam Bakhtiar: OK. First of all, one of the most important things is marketing is not doing everything.

Continue Reading

Fitness Marketing – Don’t Become a Commodity

Fitness Marketing – Don’t Become a Commodity

Posted on 09. Jul, 2012 by .

3

Sam Bakhtiar: Hey, Super Trainers. What’s going on? It’s your main man Seven-Figure Sam. I just got back in my home in Vegas. We’re on a week’s vacation with my family. My little daughter is playing iPad with her new apps over there and I just want to show you something.

We just got here so we were in the grocery store and here, you can see this whole section here, every single white bag. There’s like one, two, three, four, five, six, seven eight, nine. About nine or ten bags of food here and we bought them at a little grocery store called WinCo Foods.

Continue Reading

Focus

Focus

Posted on 08. Jul, 2012 by .

0

What’s up everyone? Hopefully you can see from the view and at least the day behind me that it is stunning today and I’ve been waiting for about a week for it to stop raining to just be able to do this video blog because literally I couldn’t even hear myself think, let alone record anything. The rain was so loud. But I want to share with you some things that I’ve learned in regards to focus and what it means to be able to focus on your goals and to make sure that you’re constantly striving towards something but also what you need to be concentrating on in regards to your goals and why you actually want to achieve and what associations you have with them.

Continue Reading

Fitness Marketing – Sam With The Drifting Champion

Fitness Marketing – Sam With The Drifting Champion

Posted on 07. Jul, 2012 by .

1

I’m about to get in here with Rudy world class – he’s the drifting champion of the world. He’s going to drift all around the racetrack and I’m going to be in it. Check this out. Watch this.

Continue Reading