Who Is The Most Expensive Customer?

Who Is The Most Expensive Customer?

  Believe it or not, the answer to this question is the new customer! Fitness entrepreneurs typically don’t believe this because we are always focusing on traffic and lead generation, but that’s not normally what makes money. If lucky it creates a customer, but...
Time Is The Greatest Metric Of All

Time Is The Greatest Metric Of All

TIME IS FREE, BUT IT’S PRICELESS. YOU CAN’T OWN IT, BUT YOU CAN USE IT. YOU CAN’T KEEP IT, BUT YOU CAN SPEND IT. ONCE YOU’VE LOST IT, YOU CAN NEVER GET IT BACK. – HARVEY MACKAY Fitness trainers spend all this time working out package pricing for their prospects and...